Pinoffer Introducing Location analytics and retention platform for venues
We’re super excited to finally to share what we’ve been working on
we are launching our Location analytics and retention platform.
Retailers, offline stores and venues now can have access to analytics and insight for there business by implementing pin offer SDK inside their mobile app and they can retarget and retain users by creating campaigns from pinoffer dashboard to target people by behaviors like “people visited specific store or place last week or months”.
publishers/mobile app owners can increase revenues by selling on ground ads and partnerships to advertisers whom want to target stadium for example . when user entered a geofence ( virtual point on map ) user will notified by ad
users will not be annoyed by ads because the ads will have a discount or offer
Example of geoFencing
How can pinoffer help venues and offline businesses?
PinOffer analytics allows storesand venues to find answers to the following questions:
1- What’s the Churn Rate in one branch of the store or in all branches?
2- What’s the Retention Rate of your store? What’s the percentage of returning users/visitors?
3- What’s the percentage of non-returning users/visitors who may have found a better alternative?
4- What kind of Ads did you use to bring visitors to your stores?
5- What’s your customer segmentation? How are they divided into males and females? What are their income rates?
6- How long do the users/visitors stay at your store?
Through Pinoffer analytics and retention platform, you can know your store-related analytics. It’s more like Google Analytics except that it’s for offline stores and not for websites.
How can pinoffer retargeting and help venues to retain their users?
PinOffer Platform for location analytics comes with a Retention and retargeting bonus so that you can launch advertising campaigns from within to target specific groups.
1- Push Notifications from your store app.
2- Target Ads for users on Publishers Network whom are members of PinOffer Advertising Network
3- Re-targeting on Facebook; users who visit your stores will be targeted by specific store Ads on the social network
PinOffer platform targets your store’s visiting customers via three different kinds of Ads:
When it comes to targeting types, PinOffer works with the known targeting type of Advertising platforms + new types of targeting.
You can target customers who visited your stores during the past week or past month. or
You can target customers who did not visit your stores for a week or for a month. or
You can target one-time visitors.
How does it works?
its Easy you can integrate our SDK inside your mobile app few line copy and past and its done. now you can access to your dashboard and see your analytics.
in exchange for users’s data pinoffer will send your discounts and offer to users.
But why direct offers and discounts are considered better than loyalty programs?
According to Microsoft statistics, 89% of users prefer getting discounts in return for sharing their personal information with companies while 65% of users prefer subscribing to a loyalty program in return to sharing their personal information.
This is how PinOffer started to build its platform and mobile app. for offers and discounts it presents to companies in the form of white labels.
What are the tools that Pinoffer presents to companies?
PinOffer has several solutions including SDK for analytics that companies can work with. SDK uploads customer related-analytics to PinOffer analytics platform after users’ agreement.
PinOffer has an SDK embedded app. for companies. If the company doesn’t have a mobile app., it can get one from PinOffer that is linked to the analytics and targeting platform.
and we will keep you updated with product update