AUTHOR

Salma Habib

Graduate Teaching Assistant at University with a major in Political Science and a minor in Business Administration. I’m very interested in the digital marketing field, and I have a huge passion towards all kinds of writing.

Stories by Salma

Ecommerce Marketing

Preparing Your Ecommerce Store for Cyber Monday: A Comprehensive Guide

Discover the benefits of Cyber Monday for e-commerce stores and learn essential tips on how to prepare your online store for the biggest online...

Salma Habib Nov 15, 2023

customer behavior

Personalized E-Commerce Customer Journey: Benefits & How To Improve

Discover everything about personalized e-commerce customer journeys. Learn all the benefits and the ways and strategies to improve them.

Salma Habib Oct 20, 2023

customer behavior

E-Commerce Customer Journey: Stages, Mapping, And Tips On How To Build It

Learn everything about how to build an e-commerce customer journey. Discover the stages, the components of a customer journey map, and the best tips.

Salma Habib Sep 20, 2023

Ecommerce Marketing

Top 15 ChatGPT Prompts For Your E-Commerce PPC Campaigns

Learn how to leverage ChatGPT for your eCommerce PPC advertising campaigns. Discover the top 15 ChatGPT prompts for PPC campaigns to increase...

Salma Habib Sep 14, 2023

Marketing automation

Optimize Your Store With The Best 10 Marketing Automation Use Cases

Discover the top 10 marketing automation use cases in e-commerce that can revolutionize your business. Take advantage of marketing automation for...

Salma Habib Aug 29, 2023

Ecommerce

Everything You Need To Know About D2C Marketing In E-Commerce (Guide)

Learn everything you need to know about D2C marketing ineCommerce. Discover the definition of D2C, its advantages, marketing strategies, and examples.

Salma Habib Aug 27, 2023

Ecommerce Marketing

Lead Magnets For E-Commerce: Top 8 Ideas & Best Practices With Examples

Learn everything you need to know about lead magnets for eCommerce. Discover the top 8 lead magnet ideas with examples and best practices to generate...

Salma Habib Aug 15, 2023

Ecommerce

Top 10 Checkout Optimization Strategies To Maximize Your Sales

Discover the top 10 checkout optimization strategies that you should use for your eCommerce store in 2023 with examples and tips to reduce cart...

Salma Habib Aug 8, 2023

Ecommerce

The Ultimate Comparison: Social Selling vs. Social Commerce

A comparison between social selling and social commerce: Definitions, differences, similarities, statistics, benefits, and best channels to use.

Salma Habib Jul 19, 2023

Metrics and KPIs

Customer Acquisition Cost vs. Customer Lifetime Value (Full Comparison)

A comparison between Customer Acquisition Cost and Customer Lifetime Value: Definitions, how to calculate, formulas, benefits, and LTC to CAC ratio.

Salma Habib Jul 17, 2023

Ecommerce Marketing

8 Google Ads Types To Increase The Sales Of Your E-Commerce Store

A complete guide on Google Ads Types for eCommerce. Learn everything about Google Ads types along and how to use them to increase your online sales.

Salma Habib Jul 16, 2023

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Salma Habib

Stories by Salma

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